Affordable Retro Styles
ESSENTIAL 1950'S FASHION
Our range of classic 50s fashion will have you looking and feeling like a movie star! Shop dresses, tops, skirts, bottoms, shoes and accessories.
Shop the style
1950'S FASHION essentials
If you’re looking freshen up your wardrobe, look no further. A few simple pieces can ensure you ooze style with a modern yet classic 1950's look.
WHY SHOP WITH US?
Why is 1950s fashion still so popular?
In February 1947, Christian Dior’s “New Look” collection appeared on Paris runways and fashion was changed forever. To this day, Dior is acclaimed for his unique vision, elegance, and timeless femininity.
75 years later, Dior’s classic look of the nipped-in waist, full-skirts and emphasis on the bust is considered timeless and still resonates with many women who love to look stylish and feel beautiful no matter their body shape.
"I wanted my dresses to be 'constructed', moulded on the curves of the female body whose contours they would stylise. I accentuated the waist, the volume of the hips, emphasised the bust, in order to give my designs more hold, I had nearly all the fabrics lined with percale or taffeta, renewing a tradition that had long been abandoned." Christian Dior
The 1950s were a time of prosperity and post-World War II austerity measures, clothes rationing, and material shortages were a thing of the past and fashion exploded with pencil skirts (introduced by Dior in 1954), poodle skirts, gingham, and polka dot fabrics.
Cropped sweaters and cardigans helped to accentuate the waist and many emulated famous TV, magazine and movie stars with their exaggerated hourglass silhouette. Popular music and film stars had a major influence on 1950s hairstyles and fashion and the “American-look” spread throughout the world.
Petticoats were revived by Dior and were a large part of his “New Look” and are a must have for vintage-inspired 50s looks today. They provide the volume in dresses and skirts to enhance the hourglass shape and come in many colours.
The 1950s fashion style continues to be strong influence in modern fashion with many fashion icons such as Katy Perry embracing retro-reproduction brands using these same silhouettes and fabric patterns.
30,000+ happy customers and counting
Unique Vintage Delores Dress
“ This dress looks gorgeous, the perfect fit for me & I feel amazing when I wear it... who needs a little black dress when you’ve got this dress in your wardrobe... I absolutely love it!!!”
Elly May Dungarees
“ These dungarees have become a staple part of my weekend wardrobe! So comfortable, easy to wear, and the compliments received are pretty much never ending! The amount of people who ask where did they come from... I tell them straight away Atomic Cherry! ”
“ Very soft fabric and lovely to wear. So hard to find a cropped cardigan, let alone one that is flattering. Goes with all my 50s dresses and skirts and keeps me warm. ”
10% oFF YOUR FIRST ORDER!
Join our email list to stay up to date. Plus get first dibs on sale lines and 15% off on your birthday!